FOR SUNLIGHTEN

The Infrared Room in every HealthPad.

HealthPad builds and licenses wellness vacation rentals to one Standard. Every HealthPad designates one recovery space as The Infrared Room, with a Sunlighten sauna in the room and Sunlighten products for guests to experience and purchase. The room appears by name in every listing, so guests see it before they book, use it during the stay and can bring Sunlighten home afterward.

Warm modern bedroom with a made bed beside a glass-fronted wooden sauna.
THE INFRARED ROOM

One room. Every property.

At the flagship's pace, each room reaches 500+ guests a year. The listing reaches far more: about 5,000 page views a year on Airbnb alone with Sunlighten in the photos and the description. Twenty properties put Sunlighten in front of 10,000 wellness travelers in the room and 100,000 more while they're choosing where to stay, and that's only the beginning of setting the wellness standard for vacation rentals.

Rustic log cabin glowing at dusk with string lights, a fire pit, Adirondack chairs, and a barrel sauna in the woods.
Blue Ridge, Georgia

LiveWell Creekside

The first HealthPad and the first Infrared Room. The Standard begins here, in the property it was built around.

Three coral Adirondack chairs sit on a sunny covered balcony overlooking palm trees and coastal-style buildings.
Cape San Blas, Florida

The Salty Mermaid

The same Infrared Room carries to the coast, showing how the Standard travels across different properties and markets.

THE SHAPE OF IT

A room standard built to scale.

Sunlighten goes into the Standard from day one. At five live Infrared Rooms, the path to 24-month category exclusivity opens.

  • HealthPad manages the account, orders and installs across the network.
  • Sunlighten provides commercial pricing, delivery, trained installation, warranty support and a replacement path.
  • Sunlighten approves the guest-facing language about infrared before launch.
  • HealthPad introduces Sunlighten to every new owner and guest audience.
  • Sunlighten introduces qualified owners to HealthPad and earns on each one.
20

Target properties in year one.

5

Target live by January 1.

Every property

One designated Infrared Room, named across HealthPad, Airbnb, Vrbo and property marketing.

The room kit

One Sunlighten sauna in the room, Sunlighten products on the bureau.

Founding partner test

$1,500 per quarter funds the campaign across the two flagships. Sunlighten supplies two saunas at trade. HealthPad funds the metering, content and report.

HOW WE MEASURE

Use. Influence. Conversion.

We measure three things: infrared use during the stay, booking response to The Infrared Room, and attributed purchases after checkout. We connect those signals to occupancy, booked rate, reviews and stay characteristics to understand where The Infrared Room contributes value. Interim read at 90 days. Full report at 12 months. Findings shared both ways. If Sunlighten wants more data faster, Sunlighten can put ad spend behind the test.

Sunlighten use

Smart plugs measure sessions, minutes and time of day on the Sunlighten sauna. We connect that usage to the stay record, occupancy, booked rate and stay characteristics.

Listing + campaign response

The Infrared Room becomes a visible amenity across property listings and paid campaigns. We compare Infrared Room creative with the full HealthPad amenity set and mixed creative to see which messages drive engagement and bookings.

QUARTERLY

The report is the product.

  • Reported by stay and in aggregate. HealthPad shares performance data, not guest identities. Plus a content package from each flagship: the property story, ten photographs and shared usage rights.

Stay

Stays and guests with access. Infrared sessions, minutes and time of day where instrumented.

Campaign

Listing response. Campaign engagement. Contacts generated. Offers redeemed. Calls to action engaged.

After checkout

Attributed orders. Continued engagement. New Infrared Rooms launched across the network.

FROM STAY TO HOME

Try it in the room. Take it home.

The infrared line and selected Sunlighten products are presented inside The Infrared Room so guests discover the broader line during their stay. A HealthPad QR code, guest offer and checkout path connect that experience to attributed purchases. Pre-arrival and post-stay messages extend the relationship beyond checkout.

THE FIRST 90 DAYS

Start with two. Get to five. Measure it.

01

Yes

Both flagship rooms committed. Room standard and kit confirmed with Sunlighten.

02

October

Both flagship rooms live and instrumented. Measurement starts on day one.

03

Listings

The Infrared Room photographed and named across HealthPad, Airbnb, Vrbo and property marketing.

04

Campaigns live

Three creative cells go live to the HealthPad audience: Infrared Room, full amenity set and mixed configuration.

05

January 1

Five Infrared Rooms live. Expansion toward 20 properties begins.

06

Day 90

First read to Sunlighten: infrared use, booking response and attributed conversion.

Let's build The Infrared Room together.

Twenty properties is the proof. The market is the next wave of short-term rentals adding wellness amenities, and Sunlighten walks in with the data. HealthPad builds the test, the numbers and the distribution for what comes next.

Let's get 20 minutes on a call to discuss.

Sean O'Brien, HealthPad Co-Founder
sean@joinhealthpad.com